Leighton Jones
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Leighton Jones
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Case Studies
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Evolving Happy Beds
Shifting perceptions of one of the UK's most trusted bed companies.
Outputs:
Client Workshops
Market Research
Brand Alignment
Visual Identity
Tone of Voice
Motion Graphics / Animation
Brand Guidelines
Client Relationship
Brief
Align and evolve the Happy Beds brand into one that communicates with consistency and a clear aesthetic.
With such an online presence, it was essential to ensure every piece of creative felt considered and instantly distinguishable from competitors.
Outcome
A confident and cohesive brand that is both insightful and relatable, combining lifestyle imagery with product photography.
