Creating an identity for a sustainable heating log
Build a stand‑out visual identity for bio‑mas, set to disrupt the market.
Outputs:
Market Research
Product Naming
Visual Identity
Packaging Design
Motion Graphics / Animation
Client Relationship
Brief
Create an identity that stands out for a new sustainable type of heat log. The client needed both a name and a brand that would resonate with two key audiences: eco‑conscious consumers and people seeking convenience.
Outcome
A visual identity that communicates both convenience and sustainability, providing a genuine alternative to traditional fuels for burners.
Results
The result not only stood out on store shelves but also left the client delighted with a brand that felt fresh and competitive.
